Its sometimes easy to get carried away with adding new designs and associated merch. Its probably a product of excitement and trying to please everyone.
But i’m beginning to get a hold of things now and hopefully this will mean a few goals can be achieved:
Less waste.
Slightly more exclusivity.
Migration to more eco friendly material and process’s
All printing of clothing has now migrated to an Aberdeen based DTG printer and screen printing from myself - whichever suits the design best. So that means less delivery time between printers, suppliers and myself = smaller carbon footprint. It also means i’ll always have my hands on all merchandise we sell as always. I’m not keen on third parties sending out stock on my behalf - albeit that would be less work.
All of this comes at a cost of course. The basic price of a blank t-shirt has doubled, the price of printing DTG is higher too but i think that for £20-28 for these tees (depending on style etc) is still good value for money when you consider it also includes 1st Class Postage and that these t-shirts are premium (regardless of whats printed on them).
And so now we’ve launched the new old tees.! These were the first ones we ever got printed and truthfully i never even thought about printing tees - thats changed.!
Really happy with the colours we’ve went for - i’ll be unveiling some of the real articles very soon for folks to see. Pre-order is online now and aim to deliver these by 1st/2nd week of August.
Going back to basics - less is more sometimes.
www.doricskateboards.com/?category=OG+Logo+Design
